Privacy Policy

Data Protection Statement

KumEquipements attaches great importance to the protection and respect of your privacy. This statement aims to inform you about our practices regarding the collection, use, and sharing of the information you provide through our website https://www.kumequipements.be.

This statement (together with any documents referenced herein and our COOKIE POLICY) explains how we, as the data controller within the meaning of the GDPR, process the personal data we collect and that you provide to us. We invite you to read this document carefully to understand our practices regarding the processing of your personal data.

1. What personal data do we collect?

Your personal data (“personal data”) refers to any information that identifies you either directly (e.g., your first and last name) or indirectly (e.g., your postal code, phone number, or contract number).

During our interactions with you, we may collect various types of data:

  • identification data (name, surname, address, phone number, email address, etc.)
  • demographic data (such as gender, language, age)
  • professional or job‑related data
  • geolocation data, including your IP address
  • browsing information and behavior on our website
  • [FOR E‑COMMERCE SITES]: purchase data (order reference, status, etc.) and payment data (payment method, billing information, etc.)
  • any other data provided via online forms or email exchanges

2. When do we collect your personal data and for what purposes?

2.1. When you submit a request through our website

When you submit a contact or information request through our website, we ask for your name, surname, company name, email address, and phone number.

We use this information to respond to your request, including providing any information you requested about our products, services, and/or activities. Unless you object, we may contact you several times after your request for follow‑up purposes. We do so based on our legitimate interest in maintaining a commercial relationship before and after a sale and improving the quality of interactions and services.

We retain contact or inquiry emails for two (2) years, after which they are permanently deleted.

2.2. When you subscribe to our Newsletter

When you subscribe to our newsletter, we ask for your name and email address. By subscribing, you give us your consent to send you information about our products, services, and other content we believe may interest you.

You may withdraw your consent at any time, and we will stop sending you the newsletter. Your information is retained as long as you continue to consent.

2.3. When you browse our website

When you visit our website, text files (cookies) are stored on your device and/or browser. This storage is permitted if the user is informed and the data is used solely to ensure system security and anomaly detection. This data collection is based on our legitimate interest in ensuring the security and proper functioning of our website. Other cookies require your prior consent. Retention periods are detailed in our COOKIE POLICY.

2.4. When you make a purchase through our website

When you make a purchase, we ask for your name, surname, billing address, delivery address, email address, and phone number. We also collect payment‑related information.

We use this information to process and fulfill your order, send order and delivery confirmations, and track your order status. Unless you object, we may also contact you after your purchase to inform you about complementary products, promotions, or to request feedback.

Transaction‑related information is retained for ten (10) years to comply with legal and accounting obligations, after which it is deleted or anonymized.

3. Do we share your personal data with third parties?

We do not share your personal data except in the following cases::

  • Service providers: We work with third parties (hosting, payment, analytics, emailing, etc.). They only access the data necessary to perform their services.
  • Legal obligations: We may share your data with legal, regulatory, or judicial authorities if required by law.
  • Business partners: With your explicit consent, your data may be shared for marketing campaigns or promotional offers.

We never sell your personal data.

4. Where do we store your personal data?

Your personal data is stored within the European Economic Area (EEA). If data must be transferred outside the EEA, we ensure that the destination country provides an adequate level of protection or that contractual safeguards (such as Standard Contractual Clauses) are in place.

5. How long do we retain your personal data?

We retain your personal data only for the time necessary to fulfill the purposes described in this statement or to comply with legal obligations. Once the required period has expired, your data is deleted or anonymized.

6. What are your rights regarding your personal data?

Under the GDPR, you have the following rights:

  • Right of access : request information about the personal data we hold about you.
  • Right of rectification : request correction of inaccurate or incomplete data.
  • Right to erasure : request deletion of your data in certain cases.
  • Right to restriction: request limited processing in specific situations.
  • Right to data portability: receive your data in a structured, commonly used format or request its transfer to a third party.
  • Right to object: object to processing for legitimate reasons, including direct marketing.
  • Right to withdraw consent: if processing is based on consent, you may withdraw it at any time.

To exercise your rights, contact us at: info@kumequipements.be. We will respond within the legally applicable timeframe.

7. Security of your personal data

We implement appropriate technical and organizational measures to protect your personal data from unauthorized access, alteration, disclosure, or destruction. Despite our efforts, no system is completely secure, and we cannot guarantee absolute protection.

8. Changes to this statement

We reserve the right to modify this Data Protection Statement at any time. Any changes will be published on this page with an updated date. We encourage you to review this statement regularly.

9. Contact

If you have any questions or concerns regarding this statement or the way we process your personal data, you may contact us: